Carley Lake

a retired ai model launched a Substack (this is not a joke)

Plus: Block's 4,000 layoffs blamed on AI, Notion enters the custom agent game, and retail execs think Gen AI will kill brand loyalty

20 hrs ago • Carley Lake

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February 2026

your inbox is full of robots

plus: why AI should be an exoskeleton not a coworker, Meta's $2B Manus acquisition hits Ads Manager, and consumers are doubting AI content.

Feb 24 • Carley Lake

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why I'm hitting pause on running to AI first and tuning into my body instead

For as long as I can remember, I’ve lived in my head.

Feb 23 • Carley Lake

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ai is making brad and tom fight

plus: Anthropic's $30B raise, 50% job elimination predictions, the viral AI X post, and why "the free version of ChatGPT is a flip phone."

Feb 17 • Carley Lake

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my sunday = ai and benito

plus: the continued rise of the vibe coders, why ai companies are asking for trust instead of flexing power, and ai could unlock $30b if we fix…

Feb 12 • Carley Lake

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fun times ahead 🥳

Hey there, friends!

Feb 9 • Carley Lake

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AI-washing layoffs, the trust threshold, and marketing's human literacy problem

Plus: over-reliance on AI is poison to your brain, luxury emphasizes craft over tech, and SXSW is almost here.

Feb 4 • Carley Lake

January 2026

Claude Gets Interactive Apps, Google Launches Personal Intelligence, and Why Brand Presence Beats Polish Now

Plus: Flora AI raised $42M to host 50+ models in one workspace, and influencer agencies are pitching AI strategy services.

Jan 29 • Carley Lake

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Microsoft Hires AI CMO, ChatGPT Announces Ads, and Brands Risk Becoming Interchangeable

Plus, why AI tools trying to "sound like you" are hollowing out marketing, and B2B teams should stop mass content production, please!

Jan 22 • Carley Lake

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Anthropic keeps winning, Google launches agentic commerce, and your brand probably isn't showing up in AI

Plus: fresh content now beats SEO, Gamma outperforms humans in 6 minutes, and Lego hands the AI conversation to kids instead of adults.

Jan 14 • Carley Lake

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Meta's Big Buy, OpenAI's Ad Experiment, and the Rise of Whimsical Brands

Plus, as AI flattens everything, the brands winning in 2026 will be off-kilter, human, and a little nonsensical.

Jan 6 • Carley Lake

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December 2025

Does AI create jobs or kill them? Two opposing views on marketing's future.

Plus, why taste beats tools in 2026 and how some marketers are slowing down in the AI speed race.

Dec 30, 2025 • Carley Lake

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